JELLYFICATION
COLLECTION

Limited & Unique

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    Jellyfication

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    AWARENESS & STYLE

    ECO-CLOTHING IN SCREEN PRINTING

    As usual, we're offering you a limited apparel collection made from high-quality organic cotton, finished using screen printing in Bavaria! The design by Claudia Dorey from Canada was created especially for the Eco-Awareness campaign. Curious about Jellyfication? Read on!

    Fear the Jellyfication!

    We have chosen an increasingly relevant and still relatively unknown ecological problem surrounding tentacled, invertebrate, and sometimes beautiful animals as the theme for this collection.

    Here are the most important facts about jellyfication:

    1. Definition and Mechanism

    Increase in jellyfish biomass due to rising sea temperatures and pollution (Morais et al., 2019; Goldstein and Steiner, 2020).

    2. Adaptability of jellyfish

    Jellyfish are highly adaptable and thrive in a variety of environmental conditions, reproducing rapidly under favorable circumstances. They flourish in human-induced environments that make it difficult for other animals to survive (Purcell, Uye and Lo, 2007).

    3. Human influence

    Overfishing and pollution reduce predator populations and create nutrient-rich, oxygen-depleted zones that encourage veritable explosions of jellyfish populations (Goldstein and Steiner, 2020).

    4. Ecological consequences

    Large quantities of jellyfish biomass consume incredible amounts of fish larvae and dominate in oxygen-depleted environments, disrupting marine ecosystems and biodiversity (Richardson et al., 2009).

    5. Socioeconomic impacts

    Jellyfish blooms negatively impact fishing, tourism, and energy production, leading to economic disruption and community impacts (Richardson et al., 2009; Morais et al., 2019).

    Did you know about this? Humans are creating a veritable jellyfish paradise through warming, pollution, and ocean acidification, while making it increasingly difficult for native species to survive. As so often happens, it's up to us – your impact matters.